A few weeks ago, a fashion retailer approached me after spending over 150,000 SAR on social media advertising with disappointing results. After redesigning their campaign, we produced a six hundred thirty-one percent increase in advertising efficiency.
When evaluating online marketing options, don't be afraid to ask challenging questions. I've learned to directly ask: "Can I speak to your unhappiest client?" The responses to this question tell you THE COMPLETE STORY about an agency's ethics.
Through extensive testing for a shopping business, we identified that posts released between 9-11 PM dramatically exceeded those released during traditional peak hours, achieving 143% better engagement.
My cousin Khalid initially chose the most affordable web design services quote for his corporate website, only to find out later that it didn't include content writing – resulting in an extra 8,000 SAR cost for quality content creation.
For a premium company, we identified that image and temporary channels significantly surpassed Facebook for interaction and conversion, creating a focused shift of effort that increased total results by over one hundred fifty percent.
For a premium company, we developed a locally-relevant attribution framework that recognized the special path to purchase in the Kingdom. This approach discovered that their network spending were truly producing two hundred eighty-six percent more value than earlier assessed.
I chuckle when clients insist they're using the "latest" digital marketing strategies but haven't updated their methods since 2022. The marketing ecosystem has changed significantly in just the past few months.
After my pricey education in what DOESN'T work, I've realized that finding the premier digital agency isn't about who has the most impressive office or the smoothest presentation. It's about performance, dialogue, and understanding the unique Saudi market.
The most profitable Saudi brands recognize that customers don't think in terms of mediums. My investment client saw a seventy-six percent increase in potential customers after we unified their formerly disjointed platforms.
For a fashion brand, we executed a comprehensive medium performance evaluation that discovered their most effective channels were totally separate from their international norms. This insight allowed a reallocation of spending that improved their complete ROI by 213%.
- Team members with professional digital marketing credentials
- Specialized departments (not one person doing everything)
- Proper organizational structures
- Experience with Saudi regulations and regulatory standards
Important modifications:
- Loyalty duration modifications for Git.prohotel-edv.de Saudi clients
- Recommendation worth weighting enhancements
- Periodic purchasing behaviors identification
- Status-driven purchases valuation
The journey to finding the top marketing partner in the Kingdom isn't straightforward, but getting it right will dramatically improve your business results. Just make sure you learn from my mistakes rather than making your own!
During a marketing workshop in Khobar last month, I was astonished when a business owner told me he was paying five thousand SAR monthly to his "digital expert" who turned out to be a university student running campaigns from his bedroom! No judgment on hustling students, but industry qualifications and education matter enormously in this field.
Rather than focusing exclusively on finding the most affordable quote, consider the possible results that a quality website will produce for your business. A properly developed site is an asset that will keep paying dividends for years to come.
I'm running a small business meetup in Riyadh next month where we'll be exploring more about finding and working with marketing partners. If you're struggling with this too, drop me a message - always happy to share war stories over some good Saudi coffee!
I explored a web design company in Jeddah last week where they showed me the difference between their pre-designed and bespoke projects. The visual impact was clearly visible – the unique sites appeared clearly more polished and impactful.
Last year, I was sitting in this fancy office in Riyadh (you know, one of those places with the floor-to-ceiling windows and extravagant modern art), nodding along as an agency guaranteed me the world. Six months and 50K SAR later, our traffic had increased by a whopping... wait for it... 3%. Not exactly the outcome I was anticipating! <20><><ED><A0><BE><ED>♂️
I recall the shock on my brother-in-law's face when he was handed a quote for 75K SAR for his company website. "It's just a website!" he exclaimed. Not long after, he ultimately with a cheap 3,000 SAR site that looked terrible and didn't attract a single lead.
- Cultural expertise - This is HUGE and often overlooked. Saudi consumers engage with completely different approaches than Western audiences. The top marketing firm will understand nuances like the importance of Ramadan campaigns, regional preferences across different Saudi cities, and how to connect effectively with the Saudi demographic you're targeting.